Creative director,
Writer, &
Brand Marketing Strategist
I build brand worlds where culture, story, & emotion intersect.
I build and evolve lifestyle brands through storytelling, culture, and strategy.
My work lives at the intersection of identity, beauty, and modern culture.
I’m a creative director and brand marketing strategist with deep experience shaping narrative-driven, emotionally resonant brands across beauty, wellness, and lifestyle. With a Ph.D. in American Studies and years in brand strategy, I bring an anthropological lens to how people connect with products, rituals, and aesthetics.
Whether I’m shaping a brand world, leading campaign storytelling, or refining voice and positioning, my work is about building connection — the throughline between culture and commerce.
Writing—
Currently creative director @dehiya. Curator @Modern Souk. Previously creative director @Breathe…a modern clothing lounge, art director @democracy collaborative.
Directing—
Currently writing the social life of beauty newsletter on substack.
I explore the intersections of beauty, culture, and identity through personal essays, cultural critique, and editorial features on wellness, travel, and lifestyle.
Here are a few examples:
Where do the mixed girls without monjok go?
Hi, I’m Mia—a Black and Korean adoptee.
Teaching—
Consulting—
🌊 I’m a Pisces water lover — being near it resets everything.
✍️ My favorite topic I’ll never get tired of writing about? Beauty—the history, the politics, the culture. Like… capital B Beauty.
🧠 Enneagram 7. ADHD polymath. Also: PhD in American Studies. So, yes, layered.
🐾 My Boston Terrier, Goliath is my work husband. Boy mom (x2).
🎬 I believe White Chicks deserved an Oscar. Don’t @ me.
👖I believe in brunch, creating an experience, and the undeniable power of a well-executed Canadian tuxedo.
📍SoCal-based, but often found in Marrakech, Mexico, or wherever the mint tea is strong.